We all love getting swag—those little goodies we pick up at events or get as gifts from businesses. It’s stuff everyone gets, but what makes it memorable is that physical connection with a brand. That’s why creating your own custom swag can be a powerful way to leave a lasting impression on customers.
Enter the xTool Laser and Engraving, versatile machines that lets you create everything from engraved pens to personalized journals, keychains, and so much more. If you’ve been thinking about adding swag-making to your business, this is your chance! With xTool, the options are endless, but the big question is—how do you turn swag-making into a money-making operation?
Let’s break it down.
WAYS TO MAKE MONEY WITH CUSTOM SWAG
Whether you want to produce swag at a large scale or keep things small and specialized, here are a few solid ways to generate income from creating custom swag.
MASS PRODUCTION
If you’ve got the setup, you can run your own mini swag factory right in your shop. With tools like the xTool, you can easily handle medium to large orders. For example, you can engrave multiple items like pens or keychains at once in a matter of minutes.
If you’re handling larger volumes, investing in something like a conveyor system will save you time and help automate the process. This setup not only speeds up production but also ensures that each item, whether it’s a pen, keychain, or journal, comes out consistently perfect. And trust me—consistency is key.
BECOME A DISTRIBUTOR
Not ready to handle massive orders on your own? No problem. You can create a prototype or a small batch of products, get your customer’s approval, and then send the design off to a wholesale supplier who can produce thousands of items for you. This way, you act as the middleman—providing custom samples while someone else handles the bulk work.
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By partnering with a wholesaler, you’ll save on production costs and time, but you’ll still get to offer custom swag options to your clients. It’s the best of both worlds!
FULFILL BULK ORDERS
If you’re looking to go even bigger, consider becoming a supplier through ASI (Advertising Specialty Institute). You can either distribute your swag creations or offer custom orders to other businesses. ASI is a fantastic platform for finding large clients who need bulk orders of branded swag items. Whether you’re a full-scale supplier or a distributor, this is a great place to expand your business.
TURN SWAG INTO PROFIT
The world of swag is wide open, and with tools like the xTool, you can easily start your own custom swag business or add it as a new service in your shop. Whether you’re engraving pens for a local business or creating prototypes for large-scale production, there’s always going to be a demand for personalized products.
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So, what are you waiting for? Get out there, start creating, and turn those ideas into cash. And don’t forget, the key to success in this business is balancing quality with speed—and the xTool is the perfect tool to help you achieve that.